Reach Vancouver’s most discerning, cultured urbanites.
Celebrating its ninth year of publishing, MONTECRISTO presents influential personalities behind the culture and creations of Vancouver, focusing on fashion, beauty, food, wine, travel, business, books, philanthropy, music, and more. Reach over 231,000 discerning Vancouverites—in print and online—each quarter. Contact us today to explore our print and online properties.
MONTECRISTO Office: 604-321-7121
Director of Sales & Marketing
Phone: 604-321-7121 ext. 226
Phone: 604-321-7121 ext. 222
Each quarter, MONTECRISTO reaches about 231,000 discerning, cultured Vancouverites with an international perspective and local participation.
Our Ipsos demographic survey describes the MONTECRISTO reader as:
A Highly Educated, Professional Vancouverite.
MONTECRISTO is distributed to the greater regional areas of Vancouver (75 per cent), North Shore (12 per cent), Richmond (six per cent), Burnaby/Coquitlam/Port Coquitlam and other areas (seven per cent); 54.3 per cent of MONTECRISTO readers are male, and 45.7 per cent are female with an average age of 45.1 years; 78.3 per cent of MONTECRISTO readers hold a bachelor’s degree or higher and 24.5 per cent have a post-graduate degree; 58.2 per cent of MONTECRISTO readers are married or in a domestic partnership.
Average annual household income: $147,499.70. Average number of cars per household: 1.7. Top five types of vehicles owned: SUV, mid-size, luxury, sports and small car. 70.7 per cent of MONTECRISTO readers own their own homes and 53.5 per cent of MONTECRISTO readers or members of their family will buy or sell real estate in the next two years.
An Active Online Consumer.
83.2 per cent of MONTECRISTO readers have made an online purchase in the last 12 months.
A First-Response Consumer.
88.3 per cent of MONTECRISTO readers like the ads in MONTECRISTO. After viewing an ad in MONTECRISTO, 46.9 per cent of readers have visited the advertiser’s website, 42.5 per cent have kept the ad as referenced for the future, and 16.8 per cent have purchased the advertiser’s product.
Each year, MONTECRISTO readers take an average of 6.3 flights and stay an average of 15.6 nights in hotels. Travel is the editorial subject read most among MONTECRISTO readers.
One Who Uses MONTECRISTO as a Lifestyle Guide.
86.6 per cent read their copy of MONTECRISTO at home, spending an average of 114 minutes per copy; 80.6 per cent of readers refer back at a later date.
Data source: Ipsos
With daily new content, search capabilities, and years of archived issues, visitors to www.montecristomagazine.com have much to explore on Vancouver’s internationally inspired online space.
Unique online advertising opportunities offer:
- Fixed Top Right-Hand Ad Position
A Big Box ad measuring 300 x 250 pixels has a fixed position on every page of the website.
- Guaranteed Mobile and Tablet Exposure
Due to the fixed Big Box (300 x 250) ad position, the website’s responsive design will ensure your ad automatically appears on mobile and tablet devices too.
- Brick Ads (300 x 600) Available for Desktop Only
Diversify your online ad campaign with Brick ads (300 x 600) on the desktop version.
- Category Specific Placement
Segment your campaign and target the lifestyle categories outlined on www.montecristomagazine.com. With sections like travel, style, culture, design, and more, there are many opportunities to tailor your creative to suit the lifestyle segment you inhabit.
- Buy Outs of the Entire Website
Dominate www.montecristomagazine.com with a monthly or quarterly campaign. This includes the option to change the creative on a monthly basis and target specific lifestyle pages.
Now entering its ninth year, MONTECRISTO continues to entertain and inform the discerning Vancouver urbanite.
MONTECRISTO‘s distinct print environment offers:
- 65 per cent Editorial/45 per cent Advertising Environment Guarantees Category Dominance
Be among up to about five of your peers in your industry business category. This is ideal for new brands launching into the Canadian market. By associating with other like-minded brands readers already know, you instantly educate readers on the level of quality you offer while reinforcing your specific brand name.
- Only Full-Page or Double-Page Ads
This reduces the advertising clutter and provides a seamless reading environment; 88 per cent of MONTECRISTO readers love the ads in MONTECRISTO (source: Ipsos).
- Upfront Guaranteed Positioning
Due to fixed right-hand positions, you can guarantee your ad position in the first 21 pages of the magazine. These positions include opposite the Publisher’s Letter, opposite the Table of Contents, opposite the Editor’s Letter, opposite the Social Scene pages, and more.
- Ads Placed Only on Right-Hand Side Pages Opposite Full Editorial Pages
This ensures the reader sees your ad as much as the story beside it.
- No Two Ads are Side-by-Side
Ads are never placed next to other ads.
- Competitive Separation
Ads are paginated with the most possible separation between you and your competitive peers.
- Complementary Editorial Placement
The magazine is paginated with key lifestyle categories clearly defined. Requesting a position opposite your related industry ensures exposure for your service or product to an interested audience.
This weekly e-newsletter is sent to paid subscribers and opt-in readers. Each edition directs readers to new and expanded stories on montecristomagazine.com and other content not included in the print version of the magazine.
MONTECRISTO collaborates with long-term advertising clients to create and/or assist in various event programs, supplementary marketing initiatives/relationships, VIP gifts, and more.
*Please note that all added value opportunities are reflective of advertising investment. Contact your Account Executive to discuss your customized marketing plan.
“MONTECRISTO truly understands our objectives. From driving qualified individuals to our Vancouver boutique through a targeted event to advertising placement, MONTECRISTO goes above and beyond to help us achieve them.”
–Pierre Goyenetche, Director of Marketing & Special Events, Ferragamo USA
“Vancouver is a key market for our worldwide business. So when we decided to create a greater presence in this market, we chose MONTECRISTO as it directly targets our clientele and speaks to their discerning interests and active lifestyle.”
– Andrea Soriani, Head of Marketing Communications, Maserati North America
“MONTECRISTO’s simple and elegant design tells of Vancouver’s fashion, artistic and business leaders who are making a mark in Vancouver and around the world. Targeting over 150,000 high-powered and discerning readers in the Greater Vancouver area, MONTECRISTO Magazine is the obvious choice for an established brand opening in the Vancouver market.”
–Debra Margles, President, Michael Kors Canada
Target over 231,000 of Vancouver’s most discerning and cultured urbanites with MONTECRISTO. To receive our media kit which includes circulation information and highlights from our Ipsos demographic audit, complete the following form. Kindly note: we only offer access to official company domains. We do not offer access to Hotmail or Yahoo, Gmail, or other free email accounts.