Scientists at Shiseido have discovered that regardless of your skin tone, there are fewer yellow and red colour elements under the eyes, causing darker, duller circles compared to the cheek. Rather than using a brighter shade of concealer to correct the uneven tone—which has to be applied rather thickly and obscures the skin’s natural look—Shiseido created a way to fill in the yellow and red pigments lacking around the eyes, balancing skin tone. Enter the Shiseido Sheer Eye Zone Corrector, in six different shades, new for 2014. Using the versatile applicator brush, the sheer, dewy formula glides on evenly and reflects light back up to create a beautiful glow.
