How a Medieval Tannery Town on the French Riviera Became Perfume Capital of the World Inside Louis Vuitton’s Les Fontaines Parfumées in Grasse.
Louis Vuitton’s Fragrance Headquarters In the idyllic South of France, Louis Vuitton master perfumer Jacques Cavallier Belletrud works tirelessly to convey emotion through scent. Recently, his ingenuity culminated in the release of the brand’s first collection of men’s fragrances—and each of the five stimulating creations has a captivating story to tell.
