It is nearly impossible to go wrong with a bouquet from Vancouver rose retailer Landeau. The purchasing process is simple—just a few clicks on the website, select one of three colours of the lush flower, and voilà, your token of love, congratulations, or condolences will be hand-delivered, complete with a personal message. This operation couldn’t be easier, which is what baffled founder Trevor Patterson when trying to send flowers for various occasions in London. “I found it odd that the process of ordering flowers is so antiquated,” Patterson says, explaining that he’d have to take the time to call or visit a florist in the midst of a busy schedule. Noting the rising success of online luxury entities, a lightbulb went off for him: “Let’s try this with flowers.”
In addition to the simple ordering process, Landeau works with local Vancouver suppliers to care for the fair trade roses after they are imported from Ecuador, guaranteeing a long lasting, high quality product. “From the instance we cut the roses, they’re drinking,” Patterson explains. “They’re well looked after even before they see the customer.” The hat box vases they are delivered in include water and premium rose food, so “there’s no mad dash to find water” (an often missed convenience when gifted to hospital patients or hosts). No matter the occasion, the simple ordering process will take the weight off your shoulders. If only love itself were so simple.
Landeau roses can be delivered within Vancouver, North Vancouver, West Vancouver, and Burnaby. Landeau will also host pop-up shops at Holt Renfrew in Pacific Centre each weekend leading up to Valentine’s Day, beginning Friday, January 30. Online orders for pick up on February 14 will be available at the Douglas Reynolds Gallery.
Photos by Tracey Ayton Photography.
